2025_EML Capstone Projects

13

Conclusion

The nature of extreme cycling demands the highest performance standards from its

components. Cyclists often push the limits of their bikes and experience unexpected breakdowns just

before a competition or a race. Trek’s significant demand to provide sponso red cyclists and enthusiasts

with a reliable shipping service can reduce customer anxiety. Fast shipping and proper inventory

management ensures that cyclists do not miss out on the opportunities and competitions they have

spent years training for.

A Decision Matrix and SWOT analysis determined the feasibility and risks associated with each

solution to establish a digital intake form standardization and standardized inventory management. This

option supported the long-term objectives by delivering cost efficiently and integration with existing

systems. In contrast to inventory management systems, which demanded significant investment, or the

centralized shipping station, which posed financial risks. The digital intake standardization offered a

rapid, low-cost enhancement to vendor communications and service efficiency. The highest ranked risk

associated with this solution was the training program and employee resistance to the process change.

Focusing on employee training was crucial when implementing the new process because providing

standardized training helps maintain uniformity and minimizes resistance to change.

Overall, maintaining operations internally rather than outsourcing to third party vendors

increases control and consistency with direct oversight of the processes. Standardization becomes

consistent as internal teams foster stronger communication and collaboration between all stakeholders.

Additionally, the leveraging of existing DOTS platforms at Trek locations enables them to scale this

model to other locations. The adoption of standardizing digital intake forms between vendors and Trek

Bicycle Corporation will ensure a faster service delivery and improve inventory management to increase

customer satisfaction.