News Scrapbook 1981-1982

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Sunday, November I, 1981 o Grow Or Perhaps

US

row Is Question

greater mcom 'Bu there are obvious disadvan- tages to furth rapid growth," he said "As the nrollment grows be- yond 5,000, size nutigates the kind of inter onal relationships we value on this campus (the com- ortable studen faculty ratio, for ex- ample). "And there 1s the physical plant re- quired for additional growth. You have to have th buildings and physi- cal resources, and at the current level of interest rates, construction is very difficult," said There wont be a campuswide vote on the I ue, bu, l's clear it won't be as simple as gr or no-grow. The consensus will likely mvolve com- promises and sr.. ,tle shades of mean- mg 'Maybe m cad of going from 5,000 to 10,000 the optimum will prove to be som thing like 6,500 as a goal. he said. One importan consideration will be USO's role i the marketplace. It competes for st dents with two big state institution UCSD and SDSU. All along. USO b s pointed to its crit- ical ifference a smaller, more intimate ms ,tutwn: 'The more we become Ii e t em (UCSD and SDSU), the y 1 • that we have a tatement 1s representative of Hughe ' appro ch to higher educa- tJOn - and expla why this story is runmng on the financial page, rather future.'' empba Hughes. That

than in some other section of this newspaper. Verily, Author Hughes may be San Diego's most successful busmess- man is •pectacular success m buildmg USD in just 10 years result- ed mamly from his ability to balance demand and supply factors. He bas demonstrated an acute sensitivity to the market - the demand side - while deftly handling both the eco- nomic (fund raising, construction) and personnel (faculty, staff) needs of the supply side. In doing so, be has bmlt a very enviable record. In 1971, USD's en- rollment was 2,311. Now, it's 4.791 - a growth rate of well over 100 per- cent in 10 years. During the same period, the total enrollment of all the nation's four-year private colleges barely inched up from 2,024,000 to 2,591,000 - a growth rate of less than one-fourth of USO's. Sensitivity to the demand side ex- plained much of the gain. Taking over a liberal arts college for women and another for men, and a law school, Hughes tested the market and opted for the practical approach. USO added business, nursing an

s

which

Dr Author E. Hughes displays design for the new business school.

the possib1lit_ies: "Even in the 1960s, when there was such an anti-business mentality, the business schools still grew, and significantly," be said. e rought in a Jam who recruited a prestigious faculty. Enrollment bas more than tnpled and both the undergraduate and graduate courses have won accredi- tation, as well as an enviable reputa- tion in the community.

Now, a $4 million new B school building 1s planned, "and we're $2.8 million mto it," said Hughes. Similarly, market sensitivity has led to establishment o, other courses, curriculum concentrations and spe- cial programs Amoni;: them have been para-legal anr advanced psy- chiatric nursing programs. the Labor Management Relations Center and Center for Public Interest Law with-

in the School of Law and the Univer- sity of the Third Age for senior citi- zens. Competing with large state univer- sities, USO has placed heavy empha- sis on its holistic, values-oriented ap- p~oach - dealing with the social, spiritual. cultural and phys;cal . ides of the student self I addition to the intel'ectual. (Continued on H-22 Ccl. 2)

D Takes Pains

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Over Growing (Continued from H-16)

A!though USO is not a government grants-grab- bing type of institution, it napped up $50,000 from the National Endowment for the Humanities for the set- ting up of team-taught, in- terdisciplinary ethics cours- es m the College of Arts & Sciences. The faculty is pre- paring courses in ethics, values, business and soci- ety morality and education and ethics and environmen- tal problems In an era of parental concern about campus morality at state univer ·111es, USO's ethics approach might be its best sales pomt - the major reason USO can thrive de- pile higher costs. Today, tuition is $2.240 a semester and room and board is between $1,345 and $1.535 By contrast, UCSO's tuition is $827.50 for the full year. In 1971, USO's tuition was just $750 per semester - thus, it has tripled. But ucso·s tuition for a full year in 1971 was $636 - al- most three-fourths of what it is now But even as the gap widened dramatically, USO maintained 10 percent- plu annual growth. Most importantly, USO has been able to emerge from a deep deficit. In 1972, he def1c1t was $415.962. But beginning in 1975, USD started repvrting surpluse every year and for the year jn~t ended rang up $364 000. An accumulated deficit ot $1.8 million has been re- duced to $471,795 as of Aug. 31 of this year. USO has gone to the tax-exempt bond market for $11 million in funding ($4 million long term, $7 million shorter term), but that's over for now Interest rates are too high. said Hughes. Fund raising has been enormously successful. Under Hughes, USO came

SAN DIEGO UNION NO'/ 1 1981

SAN DIEGO UNION

Unde eated USD Beats USF 27-14 By ARMEN KETEYIAN Sllf(ial to The San Diego llnion Barely digging into their football bags of tricks the University of San Diego football team nonetheless treated themselves to their eighth straight football victory last night. Four touchdown passes from senior quarterback Steve Loomis was all the Toreros needed at Alcala Park as USD won 27-14. Winless (0-6) University of San Francisco, in its first year of football, was the victim, as USO did little, if anything, to tarnish its No. 8 ranking in NCAA Division III polls. Loomis, 21 of 28 passes for 226 yards, engineered touch- down drives on three of the Toreros' first four posessions. Touchdown passes of nine yards to Michael Rish, 10 to Randy Reppenhagen and 17 to fullback Joe Henry ac- counted for a 21-0 lead with two minutes left in the first quarter. The Toreros seemed to toy with USF during the spurt. Loomis, injured early in the year, found Rish running free to climax a seven play, 72-yard drive. Two USF fumbles, the first on a punt. set up a quick, four-ph,y touehdo,;;.n iOOr • !.o Reppenhag"fl The the on the Grey Fog's next possession, set up Henry's score off a screen pass. USF. thanks to its biggest play of the night - a 60 yard bomb to the Torero five yard line - cut the halftime lead to 21-6. A four-yard burst by tailback Jimmy Pete fin- ished the drive Another potential first half touchdown drive for USD stalled on the USF eight yard line early Loomis, in the midst of 14 straight completions, took his team 52 yards, completing four passes for 43 yards, before a fumble killed the threat. In the third quater, however, Loomis found running back William Fackler from seven yards out and a 27-6 lead. Emmitt Oodd's goal line interception, one of three second-half drive-killing thefts by the winner, ignited the 65-yard march. The winner generally cruised from there on out, thanks to two drive-killing interceptions from junior Nate Rowsey, both deep in Torero territory USF's final score came with but 33 seconds remaining. Quarterback Terry Cotton, who ran for 103 yards on 28 carries, threw a 28-yard score to Joe Fernando. In an interesting sidelight, USD's Henry managed jus 35 yards in 16 carries in his attempt to break the schoo rushing record.

NOV 1

1981

. o Orcnestra. under university of San o,eg_ nth sympnonv bY t so oRCIIESTR~e; T~~\ar, will perto•~,~~~:1as Reveles as tne the direction of H bi seethov£n w,th p,a. Theater, USO. ovorak and works I Sunday in 1118 Camino soloist al 4 p.m. nex

Author E Hughes from bas1cally zero fund raising to $3 5 m1lhon last year. For 1982, the goal 1s $2.68 m1llion. mcludmg $850.000 from friends nnd $875.000 from foundations. The W.K. Kellogg Wein- gart, Ahmanson, Irvine, Kresge and Scaife founda- tions have been major sources of funds. Beginning immediately, Hughes will be sitting down with groups of faculty members, d1scussmg the critical growth topic. He will reach the students through its government ap- paratus, and will counsel with his cabinet (adminis- trators, deans, etc.) and board. "I hope it i, an intel- ligent, thoughtful discussion - not a debate," ne said.

LOS ANGELES TIMES NOV 1 198t SD Wins, 27-14 Special to The Time,; SAN DIEGO-Steve Loomis passed for 226 yards and four touchdowns Saturday night to lead the unbeaten University of San Diego football team to a 27-14 victory over San Francisco. Joe Henry had six recep- tions for 46 yards and one touchdown for USO, which improved its record to 8-0. San Francisco is 0-6. ___

SAN DIEGO UNION

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"The VINCENT PRICE - The actor and author will give a lecture on . Villain Still Pursues Me (A History of Villainy_)" at 8 p.m. Thursda{~" \he Camino Theater, University of San o,ego. sponsored by e Speaker's Bureau of the A~ss~o:::: ci::.: at:;ed:__:S:.:.lu:_:d~en~ts_.-------"